How LeadHouse Tripled Its Affiliate Base and Increased Revenue 99% in 57 Days
In 57 days, Always Here helped LeadHouse grow from 25 to 75 active affiliates, expand from one buyer to seven, increase live campaigns from 30 to 68, and grow revenue 99%. Revenue per call increased 29%, while network margin improved from 26.8% to 31.5%.
- Category
- Pay-per-call · Home services · Ringba
- Onboarded
- May 22, 2026
- Measurement period
- April 1 – July 17, 2026
- Dataset
- 72,168 calls
The Situation
LeadHouse was operating a capable pay-per-call network against a hard ceiling.
The network had 25 active publishers, 30 live campaigns, and 100% of its revenue routed to a single buyer. Revenue per call was $5.45, and network margin was 26.8%.
Every new growth target depended on extracting more volume from the same publishers, through the same campaigns, and selling it to the same buyer. The company did not have a second operational engine for sourcing supply, onboarding affiliates, expanding buyer relationships, launching campaigns, or managing quality at scale.
Always Here was onboarded on May 22, 2026, to build that second engine.
Performance Before and After Always Here
| Active affiliates | Before (Apr 1 – May 21)25 | After (May 22 – July 17)75 | Change+200% |
|---|---|---|---|
| Revenue-producing affiliates | Before (Apr 1 – May 21)18 | After (May 22 – July 17)62 | Change+244% |
| Revenue | Before (Apr 1 – May 21)$154,636 | After (May 22 – July 17)$307,893 | Change+99% |
| Revenue per day | Before (Apr 1 – May 21)$3,032 | After (May 22 – July 17)$5,402 | Change+78% |
| Revenue per call | Before (Apr 1 – May 21)$5.45 | After (May 22 – July 17)$7.03 | Change+29% |
| Gross profit | Before (Apr 1 – May 21)$41,425 | After (May 22 – July 17)$96,957 | Change+134% |
| Network margin | Before (Apr 1 – May 21)26.8% | After (May 22 – July 17)31.5% | Change+4.7 points |
| Live campaigns | Before (Apr 1 – May 21)30 | After (May 22 – July 17)68 | Change+127% |
| Buyers | Before (Apr 1 – May 21)1 | After (May 22 – July 17)7 | Change+600% |
| Revenue-producing verticals | Before (Apr 1 – May 21)6 | After (May 22 – July 17)13 | Change+117% |
What Always Here Did
Scaled the Affiliate Bench Without Diluting It
Always Here sourced, onboarded, and brought 53 new publishers to revenue-producing volume in 57 days.
Those new publishers generated $127,573, representing 41.4% of all post-onboarding revenue.
At the same time, the 22 retained publishers increased revenue 17%, while their RPC remained effectively flat at $5.46 before onboarding and $5.51 afterward.
The additional supply was additive. It did not require sacrificing the economics of LeadHouse's existing publisher base.
Broke the Network's Single-Buyer Dependency
Before Always Here, 100% of LeadHouse revenue was routed to one buyer.
Always Here integrated six additional buyers and increased the number of live buyer targets from seven to 63.
This created meaningful routing competition, broader monetization coverage, and less dependence on the budget, availability, and buying criteria of a single destination.
Launched the US Market Place Campaign Family
Always Here launched the US Market Place campaign family on June 16, 2026, from a standing start.
During its first approximately 32 days, the campaign family generated:
- $220,673 in revenue
- 22,848 calls
- $9.66 revenue per call
- 72% of all post-onboarding revenue
The new campaign family produced approximately 2.3 times the RPC of the legacy campaign set operating alongside it.
Opened Seven New Revenue-Producing Verticals
Always Here helped move seven additional service verticals into revenue-producing operation.
Water and Fire Damage, Appliance Repair, Pest Control, Locksmith, and Garage Door moved from zero revenue to active production.
At the same time:
- Roofing revenue increased approximately 10 times
- Electrical revenue increased approximately 17 times
- HVAC added approximately $68,000
- Plumbing added approximately $22,000
The expansion did not come at the expense of the network's established core verticals.
Improved Call Quality Across the Funnel
The network's quality and monetization metrics improved after onboarding:
- Connect rate increased from 27.3% to 32.0%
- Calls reaching at least 90 seconds increased from 8.4% to 12.0%
- Conversion rate increased from 7.73% to 10.92%
That represents a 41% relative lift in conversion rate across the same overall call funnel.
Why It Matters
LeadHouse revenue increased 99%, while total call volume increased only 55%. The majority of the improvement came from stronger economics, better routing, broader buyer coverage, and improved call quality—not simply from sending more calls.
Rapid affiliate growth often reduces average RPC. LeadHouse's RPC increased 29%.
Additional buying volume often compresses margin. LeadHouse's network margin expanded by 4.7 percentage points.
New vertical launches can divert attention from established categories. LeadHouse's HVAC and Plumbing operations continued growing while seven additional verticals began producing revenue.
During the first 17 days of July (partial month through July 17, 2026), LeadHouse generated approximately $175,000 in revenue at roughly $10,300 per day and a 34.4% margin.
That 17-day period generated more revenue than the entire 51-day pre-onboarding measurement period, when revenue totaled $154,636.
Relative to the April baseline, July's daily revenue run rate was approximately 3.4 times higher.
See how these results are built
LeadHouse's growth came from the operating work Always Here manages between platforms, buyers, and affiliates.
"We were running a good network—we just couldn't get out of our own way. One buyer, 25 publishers, and every growth conversation ended with, 'We'd need more headcount.'
Always Here came in on May 22, and by July we had 75 affiliates, seven buyers, and thirteen verticals producing.
What sold me wasn't the affiliate count. It was that our existing publishers didn't lose a cent of RPC while we tripled around them. Our best month in the history of the network happened approximately 40 days after they turned the lights on."
LeadHouse Case Study: Key Questions
What results did LeadHouse achieve with Always Here?
In the 57 days following onboarding, LeadHouse increased active affiliates from 25 to 75, grew revenue 99%, raised RPC from $5.45 to $7.03, expanded from one buyer to seven, and improved network margin from 26.8% to 31.5%.
How quickly did the network begin growing?
Always Here was onboarded on May 22, 2026. By July 17, 57 days later, LeadHouse had 75 active affiliates, 68 live campaigns, seven buyers, and 13 revenue-producing verticals.
Did adding more affiliates reduce revenue per call?
No. The 22 retained publishers maintained effectively flat RPC, moving from $5.46 to $5.51. Across the full network, RPC increased 29%, from $5.45 to $7.03.
How were the results measured?
The results were calculated from LeadHouse's Ringba call-level export covering 72,168 calls from April 1 through July 17, 2026. The pre-onboarding period covers April 1 through May 21, and the post-onboarding period begins May 22.
Figures were derived from LeadHouse's Ringba call-level export covering April 1 through July 17, 2026, with a total dataset of 72,168 calls.
The pre-onboarding period covers April 1 through May 21, 2026, totaling 51 days. The post-onboarding period covers May 22 through July 17, 2026, totaling 57 days.
July figures represent a partial month through July 17. Percentage changes may reflect rounded source figures.
Results reflect LeadHouse's historical performance during the stated measurement period. Individual outcomes will vary, and the results presented here do not guarantee future performance.
Put an Owner on the Work Between Your Platforms
Always Here manages the operational work that sits between affiliate relationships, buyer integrations, routing platforms, reconciliation, quality review, campaign execution, and day-to-day growth.
Build the operating layer your team needs without creating another internal department.